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March 4, 2011 / Council of State Archivists

Social media and crisis response

Article appears on www.continuitycentral.com

Steelhenge Consulting, a provider of crisis response exercises and crisis communications training, has reported a significant increase in the number of companies requesting a specialised social media component in their crisis response training. With the growing use and influence of social media and sites such as Twitter, Facebook and YouTube changing the speed at which breaking news can travel around the world, the use of social media can play a significant role in the evolution of a crisis. Forward thinking companies are increasingly aware of this and requesting training in the management and potential use of social media in their crisis response. [link to full article]

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